It must express a bold commitment to greatness, setting the pace for exponential growth. voYce is a full-service strategic communications and brand design agency. We amplify the strengths of your brand and key products, placing your campaign initiatives into the realm of motivational and inspirational. Making your brand essence ANEW.
With 25 years of experience building and protecting successful brands, voYce is dedicated to elevating your brand beyond its market potential through compelling and creative strategy-based solutions that make your brand like new. Whether PR campaign, SEO, affiliate marketing, brand identity system, web development, promotional event or advertising initiative, voYce will help identify the problem, customize the solution and build a purposeful customer connection to produce a holistic and engaging brand experience.
Brand Identity + Websites + Advertising + Public Relations + Visibility Marketing & Ranking
SEO + Communications Planning & Media Training + Social Media Development & Maintenance
Crisis Issues Management + Mobile & Email Campaigns + Packaging + Product Colors & Graphics
Always Challenging Legacy Thinking & Crushing Haters
We have worked with numerous clients in multiple industries and we have discovered that one of our competitive advantages is that we have outside perspective that allows us to quickly recognize the brand marketing and operational gaps that prevent greater success. From there, we develop a tactical roadmap to take advantage of these missed opportunities and implement a series of new brand marketing programs that will achieve business objectives (and thus demonstrate ROI). Brand marketing tactics are continually evaluated and refined to maximize their effectiveness and minimize costs.
Voyce is a small but efficient agency with entrepreneurial executives who understand the need to keep overhead costs low while maximizing ROI. We have had great success working closely with many smaller firms, start-ups and Fortune 500 companyies. We effectively interact with CEOs, mid-level executives, and rank-and-file employees alike.
While we have a solid record working with Fortune 500 firms, we have been equally successful growing mid-size firms. In fact, we often take on clients in an industry where we have little experience. Having a fresh, outside perspective serves us well. Our team is smart and can quickly learn a new industry, service or product
We have successfully launched and refreshed numerous new brands in multiple industries. Since we often work with relatively modest budgets leveraging marketing dollars becomes even more critical. As a result, we often use less expensive means to create awareness, such as publicity stunts, social and gorilla marketing.
We have extensive experience working with multiple clients in many industries, including technology, health care, action sports and financial services. We have also worked with numerous professional services firms.
new ideas, new design, anew purpose
Is the design simple and clean enough to be flexible and easily
recognizable? Is it not too busy, distracting, or confusing?
Is it quickly recognizable? Will people only have to spend
a second or two thinking about it to get it?
Will it still be a great logo in 10, 20, or even 50 years?
Does it scale to different sizes without losing quality?
Will it work across various media and within different contexts?
Does it resonate with the desired audience?
Solving problems is nothing new, but taking a fresh approach due
to constant online marketing evolution is a necessary skill set.
voYce is Anew solution.
New strategies, new technology, new design
Anew open space allows leading brand exposure,
Communicating to your target audience first.
No more missed opportunities, with our perfectly focused, purposeful, useful
messaging and the lead ranking position. Your online efforts hit the bulls eye,
illuminated with the best design & brand positioning solutions.
The gap is bridged. Your demographic has been appropriately reached.
voyce is the nucleus
Orchestrating from the center creating and connecting all points of
communication through our 3 step process “Analysis, Newness, &
Repurposing your brand into anew
Goal identification: Where I work with the client to determine what goals
the site needs to fulfill. I.e., what its purpose is.
Scope definition: Once we know the site's goals, we can define the scope of
the project. I.e., what pages and features the site requires to fulfill the goal, and
the timeline for building those out.
Sitemap & wireframe: With the scope well-defined, we can start building the
sitemap, defining how the content & features interrelate.
Content creation: Now that we have a bigger picture of the site in mind, we
can start creating content for the individual pages, always keeping SEO in mind
to keep pages focused.
Visual elements: With the site architecture & content in place, we can start
working on the visual brand essence. Tools like style tiles, moodboards, and
element collages help stablize this process.
Testing: Combine manual browsing of the site on a variety of devices with
automated site crawlers to identify everything from UX issues to broken links.
Launch! Include planning both launch timing & communication
strategies — i.e., launch date & how will you let the world know?
Solving brand and visual communication problems
encompasses what professional brand design
and creative direction is
Our ANEW process identify’s the right steps to take.
Creating visually appealing and concise communication, in what has
become mundane or average in our day to day journey is part of the
difference. thoughtful design solutions reinforce the materials used to
educate the targeted audience. By delivering top-tier design with
enthusiasm and consistency, your audience will stay engaged,
loyal and well informed.
In order to solve a complex, you and your team need to resist the urge to
react impulsively — whether it’s to solve the obvious, superficial factors
quickly, or to develop the very first idea into a full product directly — and
learn to dive deep and develop a holistic understanding of the problem,
before starting to ideate the possible solutions to it.
We will create for your company the best possibile solution
within your budget and timeline.
search engine ranking
Being ranked highly goes beyond just visibility or
maps ranking for maps ranking sake. In fact, it
directly ties into a buying decision.
76% of peopple who conduct a local search contact a business
within 24 hours, and 28% of those searches result in a purchase.
When you are ranked highly within the “3-pack”, you are on your
way to more phone calls & increased sales creating consistent
What is “3-Pack”? learn more>
Assemble the team, plan how to manage the project
so it can achieve its goals within budget & timeline.
The project plan will include what resources are needed,
financing & materials. Give the team direction and
This is where the rubber hits the road.
manage & monitor progress